News Coverage and Press Mentions
Press mentions, interviews, and other news coverage of Greg Kihlström, marketing technology, AI adoption, and digital transformation strategist, author, and speaker.
The Agile Brand Podcast Named Top 10 MarTech Podcast by MarTech Matrix
The Agile Brand with Greg Kihlström® Podcast was named by MarTech Matrix as one of the top 10 shows that every marketer should be listening to. Here is the excerpt for The Agile Brand:
Greg Kihlström Featured on KARV Tech Insider
Greg Kihlström was interviewed for KARV Tech Insider on a wide-ranging set of topics from AI adoption to the future of Marketing Leadership.
Capitol Communicator: New book on building and scaling modern marketing operations from Greg Kihlström and publisher De Gruyter Brill
Author, advisor and marketing technology expert Greg Kihlström announced his forthcoming book, Marketing Operations: Strategy, Implementation, and Optimization of Marketing Teams, Processes, and Platforms, a practical guide for marketing leaders and teams looking to build, improve, and scale a modern MarketingOps function. The book is designed to help organizations address fractured processes, siloed data, growing technology complexity, and rising pressure to prove marketing’s business impact.
Greg Kihlström Named #1 Global Thought Leader and Influencer on Customer Experience for Third Consecutive Year
Greg Kihlström has been named the #1 Global Thought Leader and Influencer on Customer Experience for 2026 by Thinkers360, marking the third consecutive year he has topped the ranking. The annual leaderboard, released on May 17, 2026, recognizes the 50 individuals Thinkers360 identifies as the most influential voices in the customer experience field worldwide.
Martechvibe features Greg Kihlström in its list of top Martech thinkers
Martechvibe featured Greg Kihlström in its list of top marketing technology thought leaders.
Capitol Communicator Features Greg Kihlström
Capitol Communicator featured Greg Kihlström in its Profiles series of notable professionals in the Mid-Atlantic region.
Greg Kihlström named CMSWire 2025 Contributor of the Year
From CMSWire: Greg Kihlstrom operates at a rare intersection: embedded in the conference circuit where marketing and CX platforms shape their future narratives, and deeply involved in the real-world advisory work where those promises collide with operational reality.
The Agile Brand Podcast featured in Thinkers360: Podcasts You Should Listen to in 2026
The Agile Brand with Greg Kihlström®, B2B Agility with Greg Kihlström, and One Amazing Thing with Greg Kihlström were all featured in the list.
Greg featured on Georgetown University School of Continuing Studies Blog
Greg Kihlström recently participated in a panel at Georgetown University that discussed AI in Communications. The facilitator and faculty member, Matthew Heim wrote a blog post that recapped some of the takeaways.
Greg Kihlström featured on 10 Minute Martech Show
From the Progress Sitefinity LinkedIn newsletter: Greg Kihlstrom, Principal of The Agile Brand with Greg Kihlström®, joined the 10 Minute Martech podcast to give us a glimpse into the practical side of AI adoption in MarTech.
Greg Kihlström featured on MarTech360
MarTech 360 just featured Greg Kihlström in their Voice of Marketers series:
Marketers are obsessed with shiny tactics but the real CX gap is often hiding in plain sight.
CMSWire: Treasure Data Unveils AI Marketing Cloud and 'Super Agent' Vision at CDP World 2025
This article was written by Greg Kihlström for CMSWire. At CDP World, Treasure Data redefined AI in marketing with its interoperable AI Marketing Cloud and the debut of the “Super Agent.”
Martechvibe features Greg Kihlström as a Voice of the Month
Greg Kihlström was featured as one of Martechvibe’s Voices of the Month in October 2025.
Martechvibe features Greg Kihlström in interview on AI-powered personlization
In this exclusive interview, Greg Kihlstrom breaks down the biggest myths and missed opportunities in martech today.
CMSWire Interview: AI Reality: Greg Kihlström and CMSWire's Dom Nicastro on Marketing, Agility and Value at MAICON 2025
At MAICON 2025 in Cleveland, Greg Kihlström — host of The Agile Brand and CMSWire contributor — sat down with Dom Nicastro, CMSWire.com’s Editor-in-Chief, to unpack what’s really happening at the intersection of AI and marketing. From the exhibitor floor to executive strategy, Greg shares his firsthand takeaways from the Marketing AI Institute’s flagship event — where hype met hard questions about adoption, agility and value realization.
10 Minute MarTech Podcast Features Greg Kihlström
Greg Kihlström was featured on the 10 Minute MarTech podcast, with host Sara Faatz.
Punk CX Podcast Features Greg Kihlström
Greg Kihlström was featured on the Punk CX Podcast hosted by Adrian Swinscoe, and recorded live on location in Edinburgh, Scotland. You can listen to the conversation here.
Greg featured on Top customer experience (CX) influencers in software and tech you should follow
Alchemer featured a list of the top customer experience influencers in software and technology, including some of the leaders in the industry. A familiar face atop global influencer lists, Greg Kihlstrom is the voice behind The Agile Brand and a steady advocate for tech-forward, human-centered CX. His focus on digital transformation and agile thinking gives tech teams the tools to stay nimble and scalable.
Forbes: 20 Podcasts Business Leaders Should Be Listening To
The Agile Brand with Greg Kihlström podcast was highlighted in Forbes as one of the top 20 business podcasts that leaders should be listening to.
MediaPost features Greg Kihlström in an article: How Marketing Teams are (Really) Learning to Use AI
The article features several AI and marketing leaders, including this quote from Greg Kihlström: