Greg Kihlström featured on MarTech360

MarTech 360 just featured Greg Kihlström in their Voice of Marketers series:

Marketers are obsessed with shiny tactics but the real CX gap is often hiding in plain sight.
Greg Kihlstrom, The Agile Brand with Greg Kihlström®, calls it straight: the biggest CX gap to fix first is having a complete loop for customer feedback.

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