SIGNED COPY - The Agile Workforce PLUS The Center of Experience
GET A HARDCOVER VERSION OF THE AGILE WORKFORCE PLUS A HARDCOVER COPY OF THE CENTER OF EXPERIENCE
Hard cover with dust jacket, 200 pages.
We live in an agile world. Incremental growth and continuous improvement have brought about change in just about every field imaginable. The workforce and work as we know it has been changing for a while, and it’s about to undergo a major shift.
With continued globalization, an increase in the use of artificial intelligence to perform both routine and complex tasks, and the rise of outsourcing and contracting in new industries, the Agile Workforce is here.
The book discusses the future of work, and how humans and AI-driven machines will work together to create our future. It also describes the rise of the freelance economy, and how remote work, gig workers, and a global mindset will transform the traditional workplace into a hybrid model where the best of all worlds can be combined for the benefit of individuals and companies alike.
The Agile Workforce is the fourth book in Kihlström’s Agile series, which started with 2016’s The Agile Web, exploring how the agile methodology applied properly website design, can create dramatic improvements in their efforts. 2018’s The Agile Brand explored how brands that embrace consumer feedback and create a “living” brand that evolves over time while staying true to its values. In 2019, Kihlström released The Agile Consumer, which gives practical examples of how agile thinking and approaches, as well as a shift in consumer behavior are changing the brand-consumer relationship with the opportunity for better outcomes for both.
DESCRIPTION OF THE CENTER OF EXPERIENCE:
We find ourselves at an inflection point in the relationship between brands and their audiences, where customers and employees are demanding better and more valuable experiences. Companies must keep up with this demand in order to remain competitive. This includes competition for both customers as well as employees. More importantly, while many organizations have traditionally focused on external-facing initiatives first, it is the ones which start internally that have the greatest potential to provide long-term positive benefits.
The book provides a blueprint for organizations to implement a center of excellence incorporating brand experience, or the combination of customer and employee experience. Each property of experience is articulated and explained in detail, including brand, governance, culture, platform, measurement, and environment. The book also provides recommendations on how an organization can begin to implement a Center of Experience of their own, and how success is measured.
The Center of Experience features a foreword from Diane Magers, Former Interim CEO for the Customer Experience Professionals Association (CXPA) and Founder and CEO of Experience Catalysts, and pioneer in the discipline of experience.
The Center of Experience is Kihlström’s sixth book, following his Agile series, which started with 2016’s The Agile Web, followed by The Agile Brand (2018) and The Agile Consumer (2019). It is his second book on customer and employee experience, following Digital Delight, which was compiled from a series of his articles and released in 2019.
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