S5 | 335: Retention marketing and CX with Adam Robinson of Retention.com

Digital StrategyTechnologyConversational AI

Mar 1

About the Episode

Today we’re going to talk about customer loyalty, retention marketing, and how doing these things well can reap huge rewards for brands as well as their customers.

To help me discuss this topic, I’d like to welcome Adam Robinson, CEO at Retention.com.

About Adam Robinson

He has over 10 years experience in creating SaaS products, building go-to-market strategies, and building sales machines, all with the same core executive team. He also has deep marketing, client success, and customer support expertise. He builds capital-efficient, lean, high-growth, highly profitable, bootstrapped SaaS businesses. Before Retention.com, he bootstrapped Robly Email Marketing, an Email Marketing and Marketing Automation SaaS to an 8 figure exit as Co-Founder/CEO. He also was a Credit Default Swap trader at Lehman Brothers and Barclay's Capital.

Resources

Retention website: https://retention.com

The Agile Brand podcast website: https://www.gregkihlstrom.com/theagilebrandpodcast

Get the latest news and updates on LinkedIn here: https://www.linkedin.com/company/the-agile-brand/

For consulting on marketing technology, customer experience, and more visit GK5A: https://www.gk5a.com The Agile Brand podcast is brought to you by TEKsystems.Learn more here: https://www.teksystems.com/versionnextnow

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