The Agile Brand™ with Greg Kihlström

The top enterprise marketing technology podcast

6+ years, 500+ episodes, millions of downloads, available on: Apple | Spotify | Amazon

PRESENTED BY:

S4 | Episode 300: Fostering innovation inside and outside your company, with Kurt Schaubach, Federated Wireless

Today we’re going to talk about fostering innovation and growth in rapidly changing times. I have with me a representative from one of the winners of the Inaugural Arlington REV Awards, which honors fast-growing innovative companies in Arlington County Virginia. Federated Wireless is a market leader in shared spectrum, making, deploying, and managing new 5G private wireless networks for a range of customers. I’d like to welcome Kurt Schaubach, Chief Technology Officer at Federated Wireless to the show.

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S4 | Episode 261: Intrinsically motivated teams with Patrick Touhey, Author of Forever Teammates

Today we’re going to talk about creating healthy work cultures that are intrinsically motivated to contribute and be great teammates. To help me discuss this topic, I’d like to welcome Patrick Touhey, President at Elite Performance Too-E, and Author of Forever Teammates.

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S4 | Episode 260: The Value of a Strong Brand Strategy with Stephen Houraghan, Brand Master Academy

Today we’re going to talk about the value of branding and a strong brand strategy. To help me discuss this topic, I’d like to welcome Stephen Houraghan, freelancer turned brand strategist and the founder of Brand Master Academy, Brand Building Master.

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S4 | Episode 259: Citizen Data Scientists, with Tim Kraska, Professor, MIT and Co-Founder at Einblick

Today we’re going to talk about the power of citizen data scientists, and making data science and machine learning more accessible to non-technical users with the goal of increasing the ability for greater collaboration. To help me discuss this topic, I’d like to welcome Tim Kraska, Professor at MIT and Co-Founder at Einblick.

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S4 | Episode 258: Healthy Organizational Cultures with Gary David, Bentley University

Today we’re going to talk about experience design from a systems perspective and what creates a healthy organizational culture. To help me discuss this topic, I’d like to welcome Gary David, Professor of Sociology, Information Design, and Corporate Communication at Bentley University.

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S4 | Episode 256: Automation's Role in Customer-Centric Retail Operations with Doug LaBahn, Cin7

Today we’re going to talk about automation, and how it is helping retailers stay customer-focused amidst a variety of challenges including supply chain disruptions and more.. To help me discuss this topic, I’d like to welcome Doug LaBahn, CMO at Cin7.

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S4 | Episode 255: Creating an unbeatable B2B brand with Drew Neisser, Renegade

Today we’re going to talk about creating an unbeatable B2B brand that is able to adapt and grow in an increasingly competitive marketplace. To help me discuss this topic, I’d like to welcome Drew Neisser, founder of Renegade and CMO Huddles and author of The CMO’s Periodic Table, and Renegade Marketing: 12 Steps to Build Unbeatable B2B Brands.

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S4 | Episode 253: The Future of Nonprofits with Sindy Yeh and Steve Blair

Today we’re going to talk about the future of nonprofits and what it will take to create and grow the nonprofit of the future, as well as some of the current challenges facing these organizations. To help me discuss this topic, I’m going to be welcoming two guests to the show - Sindy Yeh, Senior Business Ambassador at Arlington Economic Development, and Steve Blair, President of LIS - Lyceum Insurance Services.

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S4 | Episode 252: Automation in the workforce with Aaron Kwittken, PRophet

Today we’re going to talk about the use of automation and machine learning in the workforce, and how it can be used as a force multiplier for organizations to be more agile and increase the quality of their work. To help me discuss this topic, I’d like to welcome Aaron Kwittken, Founder & CEO of PRophet.

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S4 | Episode 251: Creating a Consistently Great Customer Experience, with Wendy Pravda, Medallia

Today we’re going to talk about how to ensure your organization takes a structured approach to providing a consistently great customer experience through CX governance. To help me discuss this topic, I’d like to welcome Wendy Pravda, Principal Customer Experience Advisor at Medallia.

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S4 | Episode 248: The Visionary / Manager Binary with Darby Vannier, author of The Indispensable Leader

Today we’re going to talk about successful leadership and breaking out of the visionary/manager binary To help me discuss this topic, I’d like to welcome Darby Vannier, Director of Operations & Technology and author of The Indispensable Leader.

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S4 | Episode 245: The importance of Employer Branding with Roy Abdo, Digital Revamp

Today we’re going to talk about the continued importance of employer branding, and why it is so important to be intentional about documenting and codifying culture, processes and the way internal communications are handled. To help me discuss this topic, I’d like to welcome Roy Abdo, CEO, Digital Revamp.

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S4 | Episode 243: People, Processes & Platforms Working Well with Sonciary Perez, Co-Founder, Quala

Today we’re going to talk about building a smart, scalable customer success program that utilizes the best of people, processes, and software. To help me discuss this topic, I’d like to welcome Sonciary Pérez, Co-Founder of Quala, and Mentor with Techstars Boston.

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