S4 | Episode 296: Customer Success for Brand Success with Scott Salkin of Gainsight

About the Episode

According to Gainsight’s 2022 Customer Success Index, companies that reported the highest net revenue retention rates (NRR) also reported investing 10% of their revenue in their customer success and customer success operations (or CS Ops) teams - which translates to the fact that investing in customer success increases both revenue and overall value of the business. Today we’re going to talk about Customer Success Operations and the role it plays in the current success and future growth of companies. To help me discuss this topic, I’d like to welcome Scott Salkin, SVP and GM, Gainsight Essentials at Gainsight.

About Scott Salkin

Scott Salkin is the SVP & GM of Gainsight Essentials at Gainsight. Scott is a seasoned entrepreneur, CEO, and senior B2B sales and marketing executive. Prior to joining Gainsight, Scott was the Founder and CEO of Allbound, a B2B SaaS platform dedicated to helping businesses accelerate revenue through channel partners and ecosystems. He currently serves as Board Member and Advisor to the company. Scott worked at Cisco Systems and NetPro Computing (now Dell Software), before launching his first startup, IDS Technology Marketing, in 2007. He has also served as board president for the Phoenix chapter of the Business Marketing Association (BMA), as Chairman for the Arizona Technology Council’s Startup and Entrepreneurship Committee, and as a board member for Playworks Arizona and for the Arizona Technology Council Foundation. Scott has been named as one of Arizona Republic’s “Top 35 Entrepreneurs Under 35,” Phoenix Business Journal “40 Under 40,” and as “Marketer of the Year” by the Business Marketing Association.

Resources

Gainsight website:
http://www.gainsight.com/

The Agile Brand podcast website: https://www.gregkihlstrom.com/theagilebrandpodcast

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For consulting on marketing technology, customer experience, and more visit GK5A: https://www.gk5a.com 
The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow

Scott Salkin, SVP & GM of Gainsight Essentials at Gainsight