Becoming Preferred Podcast features Greg Kihlström
Greg Kihlström was featured on the Becoming Preferred Podcast. Listen to the episode below:
Episode Overview:
Between consumer demands for more personalized and greater data privacy and competitive pressures to provide better omni-channel customer experiences, brands are faced with a dilemma. Build the foundation for the future of customer relationships or lose relevancy in a crowded market. Doing this, however, is not without its challenges.
While many enterprises are engaged in digital transformations in order to modernize and anticipate future changes, these efforts are often fraught with challenges and many fail to deliver the results promised. To help us understand how to create a world-class customer experience, is bestselling author, speaker, and consultant, Greg Kihlström.